Following on from the thought process that Qantas cares for its customers not just in-flight but for the ‘whole of the journey’, thinkOTS created an area with a sense of understated luxury throughout. Guests were utterly indulged in Qantas’s brand experience, which reflected their market position as a premium class carrier. The marquee’s main outdoor area was a captivating space set on blue cobalt tiles – the bar was the central feature situated half indoors and half outdoors so that it protruded into the main garden.

Wall panels were covered in bamboo print wallpaper by Signature prints with similar fabrics covering the cubes and ottomans. The furnishings and light fittings were by contemporary designers and added the finishing touches to this lush and desirable space. The experience was the embodiment of the product – it gave visitors a sense of wellbeing and luxury. In amongst the Grand Prix and its wild environment, it was a tactile and lush oasis.