Working across all disciplines, design, art, technology, we explore every idea that is relevant then hone those concepts into the approaches that meet the curatorial intent and project budget.

Thematic Development

Defining the DNA, IP, and storytelling core.

Story & Narrative Creation

IP / Brand Integration

World & Mythology Building

Guest Journey Mapping

Audience & Market Research

Thematic Mood Boards

Environment Ideation

Tone & Style Definition

Naming Studies

Storytelling & Content Strategy

Cultural & Regional Relevance Studies

Creative Writing (Scripts/Dialogue)

Thematic Development

Defining the DNA, IP, and storytelling core.

Story & Narrative Creation

IP / Brand Integration

World & Mythology Building

Guest Journey Mapping

Audience & Market Research

Thematic Mood Boards

Environment Ideation

Tone & Style Definition

Naming Studies

Storytelling & Content Strategy

Cultural & Regional Relevance Studies

Creative Writing (Scripts/Dialogue)

Blue Sky Concept Design

Unconstrained creative ideation
before feasibility.

Ideation Workshops

Concept Illustrations (Sketch)

Big Ideas Decks/Presentations

Visual Development (Inspiration boards)

Signature Experience Ideas & Moments

Early Experience Mapping

Spatial & Narrative Storyboards

Creative Technology Studies

Technology Pre-visualisation

Concept Art (3D Scene Builds)

Concept Art Iteration (POV Concepts)

Concept Art Multiple POV Outputs (Delivery)

Blue Sky Concept Design

Unconstrained creative ideation before feasibility.

Ideation Workshops

Concept Illustrations (Sketch)

Big Ideas Decks/Presentations

Visual Development (Inspiration boards)

Signature Experience Ideas & Moments

Early Experience Mapping

Spatial & Narrative Storyboards

Creative Technology Studies

Technology Pre-visualisation

Concept Art (3D Scene Builds)

Concept Art Iteration (POV Concepts)

Concept Art Multiple POV Outputs (Delivery)

Concept Design

Turning creative into a plan that
can be evaluated.

Concept Art Refinement

Master Planning & Site Planning

Architectural Alignment

Landscape & Hardscape Concept

Guest Flow & Capacity Modelling

Environment Concept packages

Retail & Hospitality Integration Concepts

Team Design & Consultant review

Show Set & Scenic Development

Lighting & Atmosphere Concepts

Audio/Music/Media Concepts

Digital & Physical Interactive Design

Initial Cost Modelling & Feasibility Studies

Integration of Safety/Accessibility Standards

Concept Design

Turning creative into a plan that can be evaluated.

Concept Art Refinement

Master Planning & Site Planning

Architectural Alignment

Landscape & Hardscape Concept

Guest Flow & Capacity Modelling

Environment Concept packages

Retail & Hospitality Integration Concepts

Team Design & Consultant review

Show Set & Scenic Development

Lighting & Atmosphere Concepts

Audio/Music/Media Concepts

Digital & Physical Interactive Design

Initial Cost Modelling & Feasibility Studies

Integration of Safety/Accessibility Standards

Design Development

Refining into a coordinated, buildable design.

Schematic Design Documentation

Show Set Drafting & Detailing

Material & Finish Specification w/ Thematic

Architectural Coordination w/ Thematic

Engineering Coordination w/ Thematic

Technical & Safety Compliance w/ Thematic

Scenic & Prop Package Development

Media Content Development (scripted/visual)

Audio Visual & Show Control System Design

Lighting Design Development

Budget & Schedule Alignment

Design Development

Refining into a coordinated, buildable design.

Schematic Design Documentation

Show Set Drafting & Detailing

Material & Finish Specification w/ Thematic

Architectural Coordination w/ Thematic

Engineering Coordination w/ Thematic

Technical & Safety Compliance w/ Thematic

Scenic & Prop Package Development

Media Content Development (scripted/visual)

Audio Visual & Show Control System Design

Lighting Design Development

Budget & Schedule Alignment

Project Production & Delivery

Bringing the vision to life in the field.

Production Design Documentation

Show & Media Production Oversight

Fabrication Design & Vendor Coordination

Creative Construction Administration 

Scenic Fabrication Oversight

Prop/Costume/Set Fabrication Management

System Integration & Testing

Technical System & Show Control Integration

Mockups, Prototypes & Test Installs

Creative Site Supervision

Quality Assurance & Punch Lists

Opening Day Creative Direction

Post-Opening Evaluation &
Operational Support

Project Production & Delivery

Bringing the vision to life in the field.

Production Design Documentation

Show & Media Production Oversight

Fabrication Design & Vendor Coordination

Creative Construction Administration

Scenic Fabrication Oversight

Prop/Costume/Set Fabrication Management

System Integration & Testing

Technical System & Show Control Integration

Mockups, Prototypes & Test Installs

Creative Site Supervision

Quality Assurance & Punch Lists

Opening Day Creative Direction

Post-Opening Evaluation & Operational Support

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